College of Business Administration

Business Management



The Business Management concentration is ideal for students looking to capitalize on their leadership skills and attain high-end positions in any sector including healthcare, hospitality, banking, computer technology, and strategic or general management. COBA provides all the tools and knowledge for graduating students to immediately embark on a career as a sole practitioner or staff manager in today’s dynamic and data-driven economy. Students interested in developing their entrepreneurial skills will also have an opportunity to participate in the recently established AUE start-up incubator. After a few years of practical experience, students can realistically expect to move on to supervising other managers, or becoming partners in a business of their choosing.


Career Options

Management Consultant
Project Manager
Public Administrator
International Businessperson
Customer Service Specialist
Office Manager

Key Skills

Interpersonal Skills
Communication and Motivation
Organization and Delegation
Forward Planning and Strategic Thinking
Problem Solving and Decision-Making
Commercial Awareness

Financial Aid Scholarships & Flexible Payment Methods

Students who are employed within governmental sectors affiliated with AUE shall be granted up to a 40% waiver on tuition fees.

The Athletic Grant will be 50% for first-team players and 25% for substitute players. This grant applies to tuition fees and is based upon the nomination and confirmation of the relevant Coach and Athletic Office.

Students who achieve average high school grades of 85% and above shall be granted up to a 20% waiver on tuition fees.

Students completing 45 credit hours with a CGPA equal to (or above) 3.6 will be granted a 10% to 15% waiver on tuition fees.

AUE offers students with financial difficulties the opportunity to apply for financial aid. Financial Aid can cover up to 50% of tuition fees, subject to the submission of all necessary supporting documentation and approval by the committee concerned.

For any additional family member (brother, sister, spouse, parent, or child) enrolled at AUE, a 10% reduction in tuition fees shall apply per family member.

Tuition Fees

Approx. 22,000 AED per semester

One academic year is two semesters.
For more detailed information please visit the Tuition Fees page

Student Life


Quick facts



1 : 19

Faculty : Student


Million (AED) in Scholarships


Alumni Worldwide

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American University in the Emirates
P.O. Box: 503000, Dubai, UAE
Phone: + 971 4 4499 000
Fax: + 971 4 4291 205 
Email: admissions@aue.ae
 www.aue.ae | Toll free 800AUE (283)